For 20 years Essential has worked with organisations to promote positive social change.
We launch Everybody’s Home, a campaign uniting the housing, homelessness & community sectors calling on our leaders to fix a broken system
We partner with Energy Consumers Australia, producing evidence-based Consumer Sentiment Surveys and digital product PowerCall
Energy Consumers Australia
We establish our Innovation Team, investing behind our best ideas to push our fields forward
In 2017, the Innovation team produced an election starter kit for organisations wishing to conduct rapid action campaigns for elections. 2018 projects include digital transformation and data visualisation
Goodstart Early Learning
We secure bipartisan commitment for increased family payments with Goodstart Early Learning
We help Goodstart Early Learning build a community of parents with the Smart Start campaign. We secure bipartisan commitment for increased family payments.
The Luke Batty Foundation
We work with Australian of the Year Rosie Batty to establish Never Alone
From 2015-2018, we work with Rosie Batty to deliver changes to Family Violence laws across Australia
Queensland’s first ever Minister for the Great Barrier Reef is appointed
Fight for the Reef
The Fight for the Reef campaign stops the building and expansion of ports along the Reef
We work with Australian Marine Conservation Society & WWF and this campaign plays a major role in the defeat of the Newman Government.
Adam Goodes launches campaign Racism, It Stops With Me, an advocacy campaign backed by Essential's human rights research.
Essential works with Adam Goodes on the research and messaging for Racism, It Stops With Me which includes conducting social research for Human Rights ROC
Fight for the Murray
Working with SA Premier Jay Weatherill we fought for the Murray – with success!
The Fight for the Murray campaign delivers an agreement for 3,200 gigalitres a year to flow across the SA border, protecting 17 of the 18 key environmental assets in the Murray River system in SA
The Every Australian Counts community launches & becomes the campaign we know today
Every Australian Counts
Every Australian Counts is one of Essential’s longstanding and most active campaign communities
Having worked with the campaign’s community from 2008, we begin running the Every Australian Counts campaign which secures bipartisan support for The National Disability Insurance Scheme.
We run the Greens Federal Election Campaign – they set a record & also achieve a Senator in every state for the first time
The Greens Federal Election Campaign
We grow again, establishing our Digital team
Save Our Marine Life
We create the campaign with Save Our Marine Life that leads to 12 new protected National Marine Parks
The Save Our Marine Life campaign runs from 2008 – 2012 and we continue movement building to reach a 100,000+ supporter list
Your Rights At Work
Your Rights At Work plays a primary role in Labor winning the 2007 Federal election
We campaign with ACTU with Your Rights at Work to remove Workchoices laws. This campaign was important in Labor securing the Federal Election.
The Australians for Affordable Housing campaign delivers $6B in funding for new social housing
Australians for Affordable Housing
We launch the first Essential Report – public polling on social issues affecting Australia
165,000 hectares of Tasmanian Native Forests receive protection
The Wilderness Society
We work with the with the Wilderness Society on a campaign to protect Tasmanian forests
The campaign delivers protection for 165,000 hectares of native forests in Tasmanian National Parks.
Peter Lewis is appointed Company Director and the Sydney office is established
We campaign to secure passage of the bill to declare 5 new Marine National Parks in Victoria
We campaign for the environment, winning passage of the bill to declare Box-Ironbark National Parks in Victoria
We grow, establishing our Market Research Team
Bracks Government is elected on a platform of 1000 extra police and $0.5B of investment in schools
The campaign delivers a big outcome for two of our clients, The Police Association and The Australian Education Union.
The Police Association
The Australian Education Union
We work with the ACTU on a campaign on the Dock’s dispute with the Patrick Corporation & the Federal Government
Essential Media Communications is formed, our first client is the Australian Education Union