Our Work

At Essential Media Communications we win campaigns – and make organisations stronger.

We do this by deploying a methodology built up over more than a decade of running some of the nation’s most significant political campaigns

WE THINK – we base our communications on strategy, not tactics

WE ASK – we base the strategy around cutting edge research that helps us understand our audiences

WE ACT – we implement aggressive media strategies, drawing together free media, paid media and social media to shift opinion and apply pressure

WE WIN – our track record shows that when organisations follow our advice they win

we thinkwe askwe actwe win

Case Studies


Every Australian Counts

Every Australian Counts

Revolutionising Disability Services More



Your Rights at Work

Defeating the Liberals on Work Choices More



Keep Our Cops

Top deal for cops
Keep our Cops delivers better pay and conditions for police More



Save our Marine Life

Saving Sandy
Protecting our unique marine environment More



Queensland – Not For Sale

No sale
Standing up for public assets More



Racing For Our Lives

Improving the odds
Winning better welfare and insurance protection for jockeys More



TAFE4ALL

Fee fighters
Building opposition to education fee hikes More



Space to Play

Space to Play

Getting better facilities for Hurlstone Park Wanderers FC. More



Australians for Affordable Housing

Australians for Affordable Housing

Housing for all on the political agenda More


EMC Campaigns

Every Australian Counts Your Rights at Work keep our cops Save Our Marine Life Queensland Not For Sale Racing for our lives Tafe4all Space to Play Australians for affordable housing